Stories are the collective wisdom of everyone who has ever lived. Your job as a storyteller is not simply to entertain. Nor is it to be noticed for the way you turn a phrase. You have a very important job–one of the most important. Your job is to let people know that everyone shares their feelings–and that these feelings bind us. Your job is a healing art, and like all healers, you have a responsibility. Let people know they are not alone. You must make people understand that we are all the same.

Stories are the collective wisdom of everyone who has ever lived. Your job as a storyteller is not simply to entertain. Nor is it to be noticed for the way you turn a phrase. You have a very important job–one of the most important. Your job is to let people know that everyone shares their feelings–and that these feelings bind us. Your job is a healing art, and like all healers, you have a responsibility. Let people know they are not alone. You must make people understand that we are all the same.

– Brian McDonald –

The Golden Theme: How to Make Your Writing Appeal to the Highest Common Denominator

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