Richie Norton

If you’re in business, all the content in the world will do you no good unless it leads to a sale.

If you’re in business, all the content in the world will do you no good unless it leads to a sale.

– Richie Norton –

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Richie Norton

Is it weird that when I see a cool t shirt or pick up a toothbrush or see a new car I don’t think about the product itself? I think about the thousands of people and dollars to make it.I think about how the retailer that took the risk to buy and resell it. Then I work backwards to the store costs, the distributer who got it there, the shipping company that brought it over from China, the factory workers that made it, the people that sourced the materials and the people that harvested the raw materials, and on and on…The global economy is amazing. Your $20 t-shirt is a freaking miracle.

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